RESTAURANTS

5 Ways to Turn Your Kiosks into Brand Assets


You’ve invested in self-order because you’ve seen proof of the results.

Self-order boosts check averages. Partly because of Intelligent Upsell®. And partly because once all options are laid out in front of them, people tend to order more customized add-ons. Self-order speeds up service time. And it’s been shown that just a 7-second reduction in service times at fast food concepts can boost the company’s market share by 1 – 3%.

So how do you lean into your investment? How do you make sure your guests use your kiosks, and how do you leverage your kiosks to maximize guest loyalty? Here are a few tips on how to use your kiosks not just as tools, but also as brand assets.

 


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Tammie Bryant
September 28, 2017

As User Experience Manager at SICOM, Tammie leads our efforts to deliver intuitive and memorable guest experiences. With extensive experience in user design, Tammie lends her fresh perspective to enhance the user experiences of our customers across a myriad of digital channels.

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